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Have you ever noticed that a particular scent can bring forth a rush of vivid memories? The smell of cookies can remind you of grandma’s house, the smell of a rainy day of a certain monday back in high school and the scent of a perfume can bring you back and remind you of a particular partner whom your relationship ended on a sour note.

We can remember scents. Have you ever remember a scent? In order to identify a scent you have to recall the time you were exposed to it and  your brain will connect it to visual information that ocurred at the same time. According to research when you recognize a scent, the brain increases the vividness and intensity of the thought so your body reacts the same way it reacted when you first were exposed to it. The smell of cookies will make you feel like you are 13 again, anxiously waiting for grandma to finish baking them for you; rain might make you feel tired, as if you don’t want to do anything but stay in bed while a particular fraganze can take you back to the day when you met her for the first time and you may feel butterflies in the stomach again, that particular rush to the head when she was around and you might feel silly and nervous.

So.. snap back to reality! This is the power of a scent. Isn’t it amazing how we can remember a particular scent? Isn’t it strange how it can take you back to that moment again, feeling exactly the same way?

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